Matte vs Glossy StickersLabels—Understanding the ProsCons for Your Business
Are you looking for the perfect way to make your business stand out? Custom stickerslabels are an effectiveaffordable way to add a unique touch to packaging, products, promotional materialsmoreBut when it comes time to choose between matte or glossy finish when you order custom stickerslabels, knowing which option is best for your needs can be challengingIn this article, we will compare the proscons of both matte vs glossy stickerslabels so that you can decide what type of sticker/label is right for your business.
Stickers vs labels
Before we look at matte vs glossy, let’s dive into stickers vs labelsWhen applied, they look exactly the sameBut labels can actually be huge time saversThat is because labels are printed onto sheets (for hand applications) or rolls (for machines), while stickers are individually cutThis makes labels easierfaster to peel, allowing you to brand more products in one sittingHowever, stickers are great for promotions, handing them out to customers or selling them on.
What makes a sticker or label glossy or matte?
What’s the secret behind making stickerslabels look glossy or matte? Well, it all comes down to the type of laminate applied to the materialA glossy finish is achieved using a high-gloss laminate, resulting in a shiny, reflective surface perfect for catching the eye.
On the other hand, a matte finish is created using a matte laminate, which diffuses lightcreates a softer, more subtle effectSo, whether you want your design to pop or prefer a more low-key vibe, it’s all about choosing the right laminate for your stickerslabels.
When to use a glossy finish
A glossy finish’s shinyreflective nature makes it great for drawing attentionSo, if you want your products or packaging to stand out on store shelves, a glossy sticker or label might be the way to goWe recommend using them when you design clear stickers or labels or want to create a metallic look, as a glossy material highlights the premium nature of these materialsPlus, high-gloss finishes are extremely durable, making them ideal for labelsstickers used outdoors or exposed to harsh conditions.
When to use a matte finish
Matte finishes are perfect if you want your design to appear cleansubtle, without coming off as too flashyThey also look great when paired with vibrant colours, making them ideal for designs with a modern aestheticAnd because matte finishes are not as reflective, they can be less eye-catching.
If in doubt…
Still not sure which type of finish to go for? Don’t worry—you’re not alone! Depending on your designhow you want it to look, matte vs glossy stickerslabels can both work equally wellTo ensure you get the lookfeel you’re after, many companies offer custom samples to help you decideSo why not order samplessee what works best for your business?
When choosing between matte vs glossy stickerslabels, there’s no one-size-fits-all answerHowever, by understanding the proscons of each finish, you can make an informed decision that best suits your needsWhether you’re after a glossy design to stand out on store shelves or a subtle matte effect for clean branding, there’s sure to be an option that works for youSo why not give it a gosee what kind of statement your custom labelsstickers can make?
